Digital Marketing | AAS - Western Iowa Tech Community College
Western Iowa Tech Community College
Digital Marketing | AAS

Digital Marketing | AAS

Degree
Associate of Applied Science
Credits
72
Location
Sioux City
Estimated Program Costs Required Classes

This program assists in the design and development of social media strategy utilizing various media platforms (Twitter, Facebook, YouTube). 

The curriculum focuses on management of social media campaigns, engagement of social communities, development of content for reputable brand management ensuring positive consumer experience using integrated marketing promotions.

This program includes a capstone project that allows you to gain practical hands-on experience. You will collaborate with other creative programs to integrate design solutions to meet complex marketing challenges.

Meet Your Advisor

Jennifer Conley
Jennifer Conley
Career Navigator
jennifer.conley@witcc.edu
712.317.3471
Sioux City Campus, Admissions
Book an Appointment https://www2.witcc.edu/admissions/jennifer

Career Options

People with these jobs produce digital advertising campaigns and other marketing materials.

Required Classes for Digital Marketing | AAS

SDV 108 The College Experience 1
GRA 131 Digital Layout 3
GRA 140 Digital Imaging 3
GRA 201 Design Principles I 3
SMM 101 Social Media Explored 3
ENG 105 Composition I 3
     
GRA 132 Digital Layout II 3
GRA 180 Interactive Design 3
GRA 207 Design Principles II 3
GRA 209 Vector Drawing 3
GRA 247 Business Presentations 3
SOC 110 Introduction to Sociology 3
     
ART 186 Digital Photography 3
MAT 772 Applied Math 3
     
GRA 173 Typography  
GRA 242 Digital Commerce  
GRA 249 Digital Content Management  
GRA 257 Video Marketing  
MMS 132 Writing for the Mass Media 3
     
GRA 240 Project Management for Creative Careers 2
GRA 255 Motion Media Design I 3
GRA 262 Digital Marketing Certification Preparation  
GRA 263 Social Media Tools  
GRA 264 Analytics for Digital Marketing  
GRA 265 Digital Portfolio  
GRA 700 Capstone for Creative Careers 1
 

Meet Your Faculty and Staff

Lana Brown
Lana Brown
Graphic Design Instructor
lana.brown@witcc.edu
712.317.3427
Sioux City Campus, Room A31L
Lynne Wilcke
Lynne Wilcke
Graphic Design Instructor
lynne.wilcke@witcc.edu
712.274.6465
Sioux City, Room A30L
Jamie Bell
Jamie Bell
Graphic Design Instructor
jamie.bell@witcc.edu
712.220.3427
Dr. Michael Rohlena
Dr. Michael Rohlena
Assoc Dean of Instruction for Career & Technical Education
michael.rohlena@witcc.edu
712.317.3128
Sioux City Campus, Room B107
 

Estimated Program Costs

In-state tuition and fees: $14,184.00 *
Out-of-state tuition and fees: $14,256.00 *
Educational fees: $97.00/semester
Estimated books: $200.00/semester
Estimated transportation and personal expense: $2,273.00/semester
Estimated student housing and meals: $3,075.00/semester

* This is an approximate cost based on tuition and fees set by the Board of Directors before each school year. Course level fees may also apply. Additional charges for licensure or credential testing may be a part of your program.

Advisory Board

Graphic Design
Jackie McManigal Tyson Fresh Meats
Jeff Gordon Blue Earth Marketing
Rebecca Kempers Sioux City Farmers Market
Steve Gordon Jr RDQLUS Creative
Blake Davis Second Skin Wraps
Digital Marketing
James Krueger Clickrain, inc
Allison Gates Chatter Kick
Marketplace Design
Dan Coulander Revival Animal Health, Inc
Pete Laskie Revival Animal Health, Inc