This program assists in the design and development of social media strategy utilizing various media platforms (Twitter, Facebook, YouTube). 

The curriculum focuses on management of social media campaigns, engagement of social communities, development of content for reputable brand management ensuring positive consumer experience using integrated marketing promotions.

This program includes a capstone project that allows you to gain practical hands-on experience. You will collaborate with other creative programs to integrate design solutions to meet complex marketing challenges.

To register or if you have questions:

Jennifer Conley
Career Navigator
jennifer.conley@witcc.edu
712.317.3471
Sioux City Campus, Admissions
Book an Appointment

Estimated Program Costs

In-state tuition and fees: $13,824.00 *
Out-of-state tuition and fees: $13,896.00 *
Educational fees: $97.00/semester
Estimated books: $200.00/semester
Estimated transportation and personal expense: $2,273.00/semester
Estimated housing and meals: $3,825.00/semester

* This is an approximate cost based on tuition and fees set by the Board of Directors before each school year. Course level fees may also apply. Additional charges for licensure or credential testing may be a part of your program.

Required Classes for Digital Marketing | AAS

SDV 108 The College Experience 1
GRA 131 Digital Layout 3
GRA 140 Digital Imaging 3
GRA 201 Design Principles I 3
SMM 101 Social Media Explored 3
ENG 105 Composition I 3
     
GRA 132 Digital Layout II 3
GRA 180 Interactive Design 3
GRA 207 Design Principles II 3
GRA 209 Vector Drawing 3
GRA 247 Business Presentations 3
SOC 110 Introduction to Sociology 3
     
ART 186 Digital Photography 3
MAT 772 Applied Math 3
     
GRA 173 Typography  
GRA 242 Digital Commerce  
GRA 249 Digital Content Management  
GRA 257 Video Marketing  
MMS 132 Writing for the Mass Media 3
     
GRA 240 Project Management for Creative Careers 2
GRA 255 Motion Media Design I 3
GRA 262 Digital Marketing Certification Preparation  
GRA 263 Social Media Tools  
GRA 264 Analytics for Digital Marketing  
GRA 265 Digital Portfolio  
GRA 700 Capstone for Creative Careers 1

Entrance Requirements

Submit your official high school/college transcripts to transcripts@witcc.edu.

Meet Your Faculty and Staff

Lana Brown
Digital Media Publishing Instructor
lana.brown@witcc.edu
712.317.3427
Sioux City Campus, Room A31L
Lynne Wilcke
Web Instructor
lynne.wilcke@witcc.edu
712.274.8733 Ext. 1203
Sioux City, Room A30L
Jamie Bell
Graphic Design Instructor
jamie.bell@witcc.edu
712.274.8733 Ext. 1719
Dr. Michael Rohlena
Assoc Dean of Instruction for Career & Technical Education
michael.rohlena@witcc.edu
712.274.8733 Ext. 3217
Sioux City Campus, Room B107

Advisory Board

Justin Henricksen Bozell
Jeff Gordon Antidote 71
Keith Jackson Tyson
James Krueger Click Rain
Rebecca Kempers RA Kempers Photography/WITCC
Pete Laskie Revival Animal Health
Steve Gordon Jr RDQLUS Creative
Mac McCallister Wells Blue Bunny
Dan Coulander Revival Animal Health